Rossano Ferretti Parma2024 — Works

Valeria Sechi, Italian grey hair model and pro-age endorser, is the face of a campaign for Rossano Ferretti Parma, the international haircare and haute coiffure brand founded by Italian hair stylist Rossano Ferretti. The shoot enhances the length, texture and natural light of Valeria’s grey hair, interpreting the “Invisible Haircut” philosophy that has made Ferretti a key reference for actresses and public figures worldwide.

Rossano Ferretti Parma runs salons and hair cosmetic lines distributed internationally, from London to Los Angeles, and is considered one of the most influential luxury hair brands in the industry. For Valeria it fits into the haircare path alongside Great Lengths, Pantene Bond Repair, Pantene X Moschino, Schwarzkopf and Professional by FAMA.