Schwarzkopf2022 — Works
Schwarzkopf (Testa Nera) [2022]
Valeria Sechi in the advertising campaign "Let's celebrate the divHAIRsity - Schwarzkopf Heads".
Learn more about this campaign
Valeria Sechi, Italian grey hair model and pro-age endorser, is one of the faces of the “Celebrate divHAIRsity - Schwarzkopf Heads” campaign by Schwarzkopf, the historic haircare brand. The campaign stages a community of people with hair differing in colour, texture and age, making Valeria’s natural grey hair one of the symbolic faces of hair diversity.
Schwarzkopf is part of the Henkel Group and one of the most recognised haircare brands in the world, with both professional and consumer presence. For Valeria the campaign fits into the haircare path together with Pantene X Moschino, Pantene Bond Repair, Great Lengths, Rossano Ferretti Parma and Professional by FAMA.
