Rigenera Microneedling2023 — Works

Valeria Sechi, Italian grey hair model and pro-age endorser, is the face of the campaign for Rigenera Microneedling, a reference device in aesthetic medicine for face, body and hair treatments. The campaign tells the story of the method and its professional application, with Valeria representing an informed over-50 patient, aware of her appearance and in constant dialogue with the professional.

Rigenera is an established Italian brand in aesthetic medicine devices, used in medical practices in Italy and abroad. The campaign fits into Valeria’s skincare and wellness path together with Vichy Neovadiol, Virgin Active, Chilly and Urban Fitness.